This week I received three proposals for review – entrepreneurs looking for advice, guidance or funding. Our strength (nCompass) is on the engineering / operations side of the equation but we do have the network that supports the funding side (that exceeds our scope).
Two of the three wanted some support in completing applications for some of the government funding that is currently available to organizations looking to implement processes that increase efficiency in either manufacturing output or general business processes. In essence we were asked to review their organization and identify projects that would qualify for the funding / grants.
Most of the people I meet understand and can articulate their project quite well but lack the ability to develop the ‘pitch’ that attracts investors. I find myself repeating the same line over and over, “if you can not pitch your concept in a manner that attracts funding, in essence, you can not pitch your concept”.
To attract the attention your project deserves entrepreneurs have to learn to attract the attention of those individuals that hold the purse strings. A great place to start is http://www.moneymagnetbook.ca Jacoline Loewen has put together a great book that really helps attract investors – The Money Magnet is a great read and a fabulous resource.
The key to getting any project going and keeping it going is funding – pick up a copy of The Money Magnet, you will truly see things differently.
I would pass on my copy but it's been ear-marked, highlighted and tabbed. Most books I read get put on a shelf, this one stays on my desk.
1 comments:
I was intrigued to read about engineering types and was delighted to find a suggestion to read my book.
I am just writing an article on pitching and wondered if you had a list of 5 don't's of pitching or something
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